In a digital age where every click, like, and share matters, the question arises: Is social media part of digital marketing? We believe at eMarketing Connected, located in the bustling metropolis of Sydney, NSW, Australia, that this is a definite yes. Social media is a game changer, and we have seen it happen firsthand through our long-standing experience in digital marketing.
The Power of Social Media
Social media, once considered simply another means of communication, now represents a dynamic marketplace where companies can converse with their audience. It has nothing to do with just posting pictures or other information; it is about building a digital persona that influences your audience.